Heathrow’s heartwarming bears, Doris and Edward, have returned in their first onscreen appearance since 2018
To mark the launch, Heathrow has temporarily renamed Terminal 4, ‘Terminal Paw’
More than 82,000 teddies are sold at Heathrow each year – over 220 per day
From January 2026, Doris and Edward bears will be available for purchase exclusively at Heathrow
Fans can catch Doris and Edward’s latest journey from 24 October, in Heathrow’s newest advert
Heathrow has announced the much-anticipated return of its beloved bears, Doris and Edward Bair, in a brand-new advert airing from 24 October. To welcome the bears back to Heathrow, the airport has transformed Terminal 4 into ‘Terminal Paw’ - installing new signs to celebrate the comeback.
First introduced in Heathrow’s 2016 Christmas campaign, the pair became household names across the UK with their touching tales of reunion and adventure. Now, for the first time in seven years, viewers will be able to rejoin Doris and Edward on their travels as they make a playful comeback on screens this autumn.
The new advert follows Doris and Edward as they explore the airport and prepare for a new overseas adventure. From Heathrow’s unique Pod Parking to the airport’s bustling boarding gates, the film follows the couple on a familiar and joyful journey through departures.
Capturing the magic of shared travel moments, like applying a stubborn sticky luggage tag at self-service bag drop and playfully spritzing perfume in World Duty Free, the advert shows Doris and Edward having lots of pre-flight fun. A magical reminder that Heathrow is where real moments and memories begin, Doris and Edward’s airport escapade showcases the best bits of travelling with those you love.
From January 2026, passengers will be able to pick up their very own Doris and Edward Bair, available for purchase exclusively at Heathrow. The paw-pularity of bears amongst Heathrow passengers is undeniable. More than 82,000 teddies are sold at the airport each year – an average of more than 220 per day. July and August see the highest number of toy and bear sales as passengers pick up special companions to take on their summer holidays. The most popular toys at Heathrow include the Harrods bear, London-themed toys, and the ever-iconic Paddington Bear and his merchandise.
Ross Baker, Chief Commercial Officer at Heathrow, said: “We are excited to welcome Doris and Edward back to Heathrow. They hold a very special place in our passengers’ hearts, and their story embodies the spirit of travel – full of love, laughter and a little bit of mischief. Their return is a reminder that Heathrow is more than just an airport. It’s a place where millions of meaningful journeys begin every year.”
Since their first appearance in 2016, Doris and Edward’s love story has been viewed millions of times worldwide. They have become a symbol of Heathrow’s role in bringing people together and creating special moments. Passengers can watch Doris and Edward’s return from 24 October and rediscover why the best trips start at Heathrow, with the full ad available on YouTube.
Doris and Edward’s airport adventure takes place against a heartwarming rendition of ‘It Must Be Love’, performed by British singer-songwriter, Maius Mollis. Filmed in Terminal 2 and Terminal 5, using stand-in bears for on-set visual reference, the advert features a cast of Heathrow colleagues as Doris and Edward’s fellow passengers. From storyboarding to bringing the 3D animated bears to life, Heathrow’s new advert has been a passion project for all involved in its development.
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Notes to Editors
- Heathrow’s new advert will feature on Video On Demand (VOD) services including ITVX and Amazon Prime, social media platforms including META and TikTok, and appear on screens across key London transport hubs including Kings Cross and Liverpool Street railway stations, and is available to watch on YouTube
- Over 82,000 bears are sold at Heathrow per year – over 220 per day, on average
- Teddy bear sales peak at Heathrow in the summer months, with the highest sales in July and August
- The most popular toys sold at Heathrow include Harrods bears, London-themed toys and Paddington Bear and his merchandise
- Doris and Edward Bair will be available to purchase exclusively at Heathrow from January 2026
About Heathrow
Heathrow is the UK’s international gateway and the largest airport in Europe – connecting to 230 destinations across 85 countries. The airport welcomes over 200,000 passengers on roughly 1,300 flights each day, and serves as Britain’s hub for trade, tourism and investment. Over 80,000 colleagues work at Heathrow – the airport directly employs about 10% of them, with the rest working for Team Heathrow partners including airlines, ground handlers and retailers.
