This week sees Heathrow Rewards, the airport’s free loyalty programme, reach its one millionth member and to celebrate it is giving away a million miles. Every swipe of a registered card with a qualifying transaction in November and December will count as one entry.
Members can collect points on almost everything they do at Heathrow, from parking the car or taking the Heathrow Express to shopping and eating in the terminals and they enjoy rewards including airport shopping vouchers.
Since the re-launch of the programme back in 2013, members can now also receive double free Wi-Fi - 90 minutes vs. 45 minutes for non-members - and enjoy Instant Rewards at a range of stores including World Duty Free, Jo Malone and Dixons Travel where points can be redeemed instantly for a discount. Points can also now be converted to miles with Etihad Guest in addition to existing partners Avios, British Airways Avios Virgin Atlantic’s Flying Club and Miles & More.
Whilst collecting the points to make the prizes, passengers have spent their travel cash on a variety of products at the airport, satisfying their need of the very best in beverages, luxury brands and sumptuous scents. In the last year alone, Heathrow Rewards members bought 14,765 bottles of Champagne, 168,426 bottles of perfume and 21,400 Chanel products.
If that’s not impressive enough, last year Heathrow gave its loyalty members £1.2 million of vouchers to spend on their future visits to the airport and enough frequent flyer miles to get to the moon and back 23 times with over 11 million miles awarded.
Brian Woodhead, Commercial Director at Heathrow: “Here at Heathrow we are very proud of our unique Rewards programme. We feel that it is incredibly important to reward our loyal customers and encourage new passengers to make the most of everything on offer with Heathrow Rewards.
“With passengers from more than 180 destinations passing through the airport a year, all wanting to make the most of what the airport has to offer, it’s imperative that we make sure our loyal and most frequent customers feel valued and I couldn’t think of a better way to do this than offer a million miles to spend with our partners.”
For a chance to win, members need to simply swipe their registered Heathrow Rewards card for every qualifying transaction between 1 November and 31 December. They will receive an entry for each transaction, so the more they use their card, the more chances they have to win.
• 2 prizes of 200,000 Etihad Guest Miles
• 4 prizes of 100,000 Miles & More award miles
• 2 prizes of 50,000 Miles & More award miles
• 1 prize of 70,000 Virgin Atlantic Flying Club miles
• 2 prizes of 15,000 Virgin Atlantic Flying Club miles
For your chance to win, simply swipe your registered Heathrow Rewards card for every qualifying transaction between 1 November and 31 December 2014. You'll receive an entry for each transaction, so the more you use your card, the more chances you have to win.